The Property Franchise Group PLC, the UK’s largest multi-brand property franchisor, has announced a strong trading update for the first half of 2025, with significant growth across all three of its divisions. The company’s performance has exceeded expectations and anticipates to be in line with market expectations for the full year.

Key Highlights from H1 2025:

• Group Revenue saw a 50% increase to £40.3 million, compared to £26.9 million in the first half of 2024. This represents an 8% increase on a like-for-like basis, showcasing strong organic growth.
• Franchising Revenue grew by 22% to £21.8 million, driven by solid performance in both lettings and sales.
  • Lettings MSF (Management Service Fees) increased by 5% on a like-for-like basis, with total lettings revenue reaching £10.4 million. The company credits this to ongoing positive performance and proactive steps to prepare for the upcoming Renters Rights Bill.
  • Sales MSF grew by an impressive 18% on a like-for-like basis, reaching £5.0 million. This was boosted by an upturn in sales activity, particularly in Q1, as buyers looked to finalize purchases before changes to stamp duty in March 2025.
• Financial Services revenue saw a massive 54% increase, climbing to £12.2 million. The division benefited from the strong sales market and further cuts to the Bank of England base rate, facilitating a total of 13,000 mortgages written during the period.
• Licensing Revenue surged by 514% to £6.3 million. The company’s Fine & Country business expanded to 304 licensees, contributing to this growth.

Looking Ahead: Continued Momentum

The Group remains confident in its full-year outlook, with a focus on leveraging the benefits of its recent acquisitions and new initiatives.

• The Privilege programme, designed to help landlords navigate the Renters Rights Bill, is being rolled out to protect and grow income.
• The company is also progressing with the implementation of AI opportunities across the business, with the first launch planned for the second half of 2025. These initiatives are expected to drive both revenue growth and profitability improvements.
• A strong sales pipeline of £43.5 million provides confidence in the second half of the year, despite a slight softening in new instructions.

The Property Franchise Group’s robust performance in the first half of 2025 demonstrates the success of its strategic growth and its ability to adapt to a changing market, positioning the company for continued success throughout the rest of the year.